THE LUMIERE BLOG
10 KPIs Every Creative Agency Should Track Weekly
High-performing agencies track these 10 weekly KPIs to improve margins, increase predictability, forecast capacity, and manage revenue more effectively.
Delivering Financial Discipline for a New York–Based Creative Agency
How a New York–based creative agency improved project profitability, reporting visibility, and operational discipline by outsourcing accounting and introducing fractional CFO leadership.
The Agency Cash Flow Rollercoaster: Why It Happens and How to Stop It
Agencies don’t struggle because the work isn’t good—they struggle because cash flow is unpredictable. This guide breaks down why the cash flow rollercoaster happens and the practical steps agencies can take to stabilize it for good.
How Agencies Should Prepare for Due Diligence (Without Losing Their Minds)
Due diligence can overwhelm agencies that aren’t prepared. Here’s how to organize financials, contracts, operations, and team processes to make the acquisition process smooth and successful.
Why Agencies Struggle to Forecast Revenue (And How to Fix It)
Creative agencies often guess at future revenue because pipeline, timing, retainer behavior, and delivery capacity aren’t modeled properly. Here’s how to fix it.
The Ideal Finance Tech Stack for Creative & Marketing Agencies
A complete breakdown of the ideal finance tech stack for creative agencies, including tools for accounting, time tracking, forecasting, CRM, media reconciliation, and automation.